Connect the DOTS Conference
ROIdeas® delivered
increase in event attendance compared to the previous edition.
event featured on 4 national media blogs.
impressions generated from the campaign.
Thinkpad Studio
Storytelling
Brand Strategy
Brand Identity
Visual Systems
Digital Campaigns
A Bold New Identity for an Event Driving Youth Empowerment and Positive Impact.
We partnered with Thinkpad Studio to redefine the identity of the Connect The DOTS Conference, creating a brand that tells a clearer, more compelling story. The goal was to build a future-ready visual system that strengthens their mission of connecting people, ideas, and creative perspectives.
Through a focused discovery and brand audit, we identified gaps in their existing identity and developed a strategy-led solution. We crafted a fresh visual system—covering typography, color, motion, and digital assets—that feels modern, cohesive, and emotionally engaging
Every element of the new identity was designed for long-term scalability, clarity, and audience connection. It not only elevated the event visually but enhanced how the story is communicated across all touchpoints.
Project Credits
Connect the DOTS Conference
We Are Social
iCapture
Short Term Girlfriend
